- University degree in a relevant field (e.g. scientific course of studies).
- Minimum +5 years of relevant marketing experience in the pharmaceutical industry.
- In-depth knowledge of the Swedish and/or the Nordic market.
- A demonstrated track record of successful product launches. Nordic experience an advantage.
- Analytical skills coupled with creativity and a well-structured working approach.
- Entrepreneur with a strong drive to make an impact.
- Independent and creative to find solutions with optimal use of available resources.
- Excellent planning and project management skills with the willingness to drive projects.
- Team player; willing to take on responsibilities outside the immediate area of expertise.
- Documented successful customer facing experience.
- Strong in communication and presentations.
- Very good knowledge in Swedish and English. Skills in other Nordic languages preferred.
- Experience in primary care.
- Digitally savvy.
- In collaboration with the global and regional team at Idorsia, support the development and implementation of the marketing strategies and launch plans for the Nordic markets.
- Initializes and evaluates market research, market conditions, and competitor's data, extracting and implementing country-specific insights into the local brand plan.
- Have the overall responsibility for the communication plan and omnichannel execution to all relevant stakeholders such as HCPs, patients, and the insomnia community.
- Responsible for ensuring that all marketing activities are in line with regulatory, compliance and legal requirements; co-creates activities and materials with key customers.
- Build sustainable relationships with thought leaders and professional societies.
- Work effectively with field-based staff, responsible for training them on strategy, materials and other product-related capabilities as well as providing support for local initiatives.
Senior Brand Manager Nordics, Idorsia - Stockholm, Sverige - Haeger & Carlsson | Executive Search & Interim AB
Hittade i: Jooble SE O C2 - för 4 dagar sedan
Beskrivning
Join us in launching a groundbreaking product in high unmet need area.
Chronic insomnia, impacting 9% of Swedes, severely affects quality of life and raises risks for diseases like cardiovascular issues, diabetes, and neurological conditions. With no approved long-term pharmacological treatments, there's a pressing need for new options. Idorsia has a solution. Haeger & Carlsson is looking for an experienced, forward-looking brand manager skilled in customer engagement and collaboration with healthcare associations. Proficiency in leveraging digital communication channels is essential. Idorsia requires a marketer with a successful track record in primary care commercialization, particularly in product launch strategy in the Swedish and/or Nordic markets. The Senior Brand Manager Nordics role requires adaptability in a dynamic, science-driven environment, providing the chance to influence its direction. About the company : Idorsia, headquartered in Switzerland, is a leading biopharmaceutical company with over 800 highly skilled professionals, advanced R&D pipelines and top-notch facilities, all conducive to successful drug development. In 2023, Idorsia Nordics was established in Stockholm, creating a start-up environment for the new affiliate. The corporate culture in the Nordics emphasizes drive, entrepreneurship, and a strong focus on people, mirroring Idorsia's broader ethos. Read more:KEY REQUIREMENTS :
MAIN RESPONSIBILITIES INCLUDE:
The role reports to Commercial and Access Director Nordics.
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